Audience Reseach for College Magazine

We done a questionairre to find out what people want in a college magazine we found out that our target audience wants a magazine with sport, music and discounts in with a black colour scheme, a girl on the front which comes out monthly and has a fun theme with a musical style. The discounts wanted were mainly food and the adverts wanted were Cars, Fashion and Parties.
Everyone we interviewed wanted a whats on guide.


1. What would you like in your college magazine?
a) Sport 3
b) Music 10
c) Jobs 5
d) Discounts 8
e) Other (please write down if other) News and Facts 1

2. What style/colours do you want on the front?
a) Pink 4
b) Black 8
c) Yellow 1
d) Green 0
e) Blue 4
f) Red 3
g) Other (please write down if other) White, Silver 2

3. What do you want on the cover?
a) Boy 5
b) Girl 6

4. How much would you pay for a college magazine? 50p 3, 20p 2. £1 1, 10p 1, 0 3.

5. How often would you like a magazine?
a) Weekly 4
b) Monthly 6

6. What themes?
a) Serious 0
b) Fun 8
c) Cool 5
d) Other (please write if other) Quirky 1

7. What would you like the style to be?
a) Sporty 3
b) Musical 5
c) Girly 0
d) Other (please write if other) Random 1, Quirky 1, Individual 1, Variety 1.

8. What discounts would you like? Food 6, Shops 2, Clothes 2, Bakery 2, Morrisons 1, QD 1, Future Magazines 1, Keith’s 1, W.H. Smith 1.

9. What type of adverts would you like to see? Cars 4, Fashion 4, Parties 3, Jobs 2, Trips 1, Local deals 1, Music 1, Discounts 1, Sale adverts 1, Games 1, Sport 1.

10. Would you like a ‘what’s on’ guide? Yes 10, No 0.